

Dallas-based Richards-Lerma leads digital creative and social media strategy, while NYC-based Ketchum manages public relations. Havas Media is managing the buy and execution of the Big Game spot, along with supporting FOX properties to surround its debut. By interacting with any of the multiple experiences and sharing on social media, users have the opportunity to win over $50K in prizes through February 7.Īvocados From Mexico has once again partnered with Austin-based advertising agency GSD&M for creative strategy and production. Throughout AFM channels, consumers have the opportunity to interact with the secret phone that belongs to one of the members of the secret society from the ad.
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To immerse consumers in this year’s campaign, Avocados From Mexico has launched #AvoSecrets, a multi-touchpoint digital experience focused on a mysterious cellphone full of tasty secrets and clues. Since avocados contribute predominantly good fats like mono and polyunsaturated fat, they are now deemed healthy. For avocados, the new recommendation shifts the focus, from total fat, to having a fat profile makeup of predominantly mono and polyunsaturated fats. Food & Drug Administration’s announcement concerning the definition of the term “healthy” on nutrition labels and foods. “Our ad is part of an integrated campaign to educate consumers about the good fat that Avocados From Mexico provide, and we are delighted to lead an important shift towards advertising healthy options during this premier pop culture moment."Īvocados From Mexico’s healthy brand message conforms to the U.S. “We are excited to once again showcase the fun, light hearted spirit of our brand during advertising’s biggest night,” said Alvaro Luque, president of Avocados From Mexico. “At least they don’t know about subliminal advertising,” says one member, and actor Jon Lovitz flashes on the screen saying “Eat them.” Throughout the spot, other members anxiously clamor, humorously toying with viral, pop culture “mysteries.” They ask the leader if we’ve found out that there are only forty nine shades of gray or whether we know that the moon landing was fake. His frustration grows when he notices one member, Kyle, live streaming the top secret meeting on his phone. Find helpful customer reviews and review ratings for Deep Inner Game Subliminal CD by Real Subliminal at. The society leader is troubled, as we (the rest of humankind) have figured out that Avocados From Mexico have good fat – a precious secret the society is supposed to protect. The spot opens with members of a top secret society standing in a dark marble hall, surrounded by tall stone arches. Back for its third consecutive ad, the brand will entertain football fans with a healthy message that plays off the cultural insight that we live in an age of over-sharing, where secrets are no longer kept. If you already own Rock, Paper, Lies, this will be the perfect routine to follow it.Dallas, Texas – Avocados From Mexico, the number-one selling avocado brand in the U.S., will be dishing out worldly secrets during the first break of Big Game action Februon FOX.
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In the download you will find the full performance and a detailed explanation with all the extra tips and additional thoughts that will make the routine a real worker.Įasy to reset and can be repeated with a different outcome every time. The routine requires only a few business cards and a pen, and you are always ready to perform. The performer will be able to demonstrate how subliminal messages affect our everyday life, predicting and influencing the spectator's choices.

The experiment is about the famous kids' game Rock, Paper, Scissors and how our unconscious mind receives hidden cues. Two predictions are given to the spectator at the beginning. Beginner, intermediate, or advanced magicians will enjoy and appreciate this routine.Ī two-phase routine presented as a test regarding subliminal messages. "The Subliminal Game would be good for anywhere the magician is comfortable performing mentalism.
